FOOTBALLCO PARTNERS WITH NWSL TO BRING CHAMPIONSHIP WEEKEND TO MILLIONS OF GLOBAL FANS
Footballco has partnered with the NWSL for the competition’s Championship Weekend, which will culminate with Gotham FC taking on OL Reign at the Snapdragon Stadium in San Diego on November 11, 2023.
In addition to the championship match, the NWSL Championship Weekend includes the NWSL Championship Welcome Reception, the 2023 NWSL Skills Challenge, presented by CarMax, Pathways to the Pitch and Beyond DEI Summit and the third annual Fan Fest. The slate of events and activations will recognise the accomplishments of the players and teams that made this NWSL season the biggest yet.
As well as coverage and bespoke content from Footballco’s flagship global soccer brand, GOAL, and its women's soccer brand, INDIVISA, Footballco is co-hosting the NWSL Championship Welcome Reception and will be producing an exclusive video celebrating the 2023 NWSL season for distribution across Footballco channels.
To deliver unique content across the partnership, Footballco is partnering with a soccer and social creator talent to produce exclusive content at the NWSL Championship Weekend.
Angel City FC defender Sarah Gorden, an NWSL Defender of the Year finalist, will be leading the player-led perspective on the Championship weekend, while Logan Olivia, a rising star TikTok creator focused on women’s sports with experience across the NWSL and USWNT will be hosting social-first video content.
The personality-led programming will be complemented by other unique player-focused and fan-focused features across the entire calendar of events.
Footballco CEO, Juan Delgado said: “We’re excited to partner with the NWSL on the culmination of their season and to use our unique content approach to showcase the best in women’s soccer talent in a way that will engage young fans through a fan-focused approach to content.
“Every month we reach 30 million US soccer fans, as well as 800 million across the globe, whether that’s through GOAL, Indivisa or our other global football properties. This partnership with the NWSL marks a new level of commitment to the league and to US women’s soccer coverage. We are thrilled to give our fans unique access to some of the biggest names in women’s football, and also introduce new fans to players making huge waves in the NWSL.’
